❄ BABES LIKE TO SAVE: 2 PRODUCTS FOR 15% OFF. NO CODE NEEDED.❄

Natural hair, naturale delights


Dry hair solved. 

If you enjoyed your June Kar'if Kit, featuring Natural Roots, you'll looove this restock sale.


Natural hair, naturale delights


Dry hair solved. 

If you enjoyed your June Kar'if Kit, featuring Natural Roots, you'll looove this restock sale.

Why we love it?


For the past 5 years, our team has been dedicated to vetting the best black/brown owned beauty brands in all categories. Because we're highly selective, less than 2% of submissions have earned a spot in our store. We're only interested in the best. 

100% Black Owned 

We scout the finest black owned brands in makeup, skincare and hair. 

Exceptional Performance

Our team searches and reviews each brand with your needs in mind. 

Cruelty Free Formulas

We don't partner with brands that cause harm to animals in anyway.

Daily Duos

If you only have time for the basics, start with these two.

Cleansing & nourishing.

Natural Roots Haircare 

From just $15.30; you save $2.70

Moisturizing for hours, days.

Natural Roots Haircare 

From just $11.00; you save $2.00

The perfect hair boost

Take natural hair from dry to luminous in minutes 

Smooth & slick

Natural Roots Haircare 

From just $12.75; you save $2.25

All natural hair spritzer

Natural Roots Haircare 

From just $13.60; you save $2.40

Customer reviews


Common Questions


Are your products cruelty-free?

During the curation process, Kar’if screens to ensure that all products are formulated cruelty-free. We don’t support or tolerate the hurting of any animal to create cosmetic products.

Who ships my order?

Kar’if is mostly a drop-shipping operation, meaning that the Vendors we work with directly ship out their orders to you as soon as they receive it. Processing time may vary, depending on the Vendors you purchase from because some orders are handmade and crafted. If you purchase multiple items from different Vendors, you may receive each item in separate shipments. This won’t stay happening for long as we are now working on holding all product in our own warehouses. Stay tuned! Our Vendors will use USPS (United States Postal Service), FedEx and DHL for deliveries inside the United States coming from abroad. 

Do you ship internationally?

At the current moment we do not provide shipping internationally. This will not stay like this forever, though. We plan to expand our fulfillment capabilities to more countries globally 

Are all brands featured on Karifbeauty.com Minority/Female Owned? 

Not all product on Kar’if are black-owned, but these are only one or two brands until we have a better grip at sourcing. All have been tested to ensure they work well on black women + all women of color.

Where can I find your return policy?
How are products curated and sourced?

All of the products on Karifbeauty.com are curated by a special team of makeup artists, skin estheticians, hair gurus, and beauty bloggers with an extreme focus on Melanin-focused products. 

I have more questions!!

You can reach our friendly online ambassadors at karifbeauty@gmail.com or check out our FAQ.


Moisture from root to end


This four-product system has your needs covered from wash to style. 


 
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