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Dry hair solved.
Product junkies beware; get your official introduction to the best curly hair brands you've never heard of. You're welcome.
we curate bomb products
For the past 5 years, our team has been dedicated to vetting the best black/brown owned beauty brands in all categories. Because we're highly selective, less than 2% of submissions have earned a spot in our store. We're only interested in the best.
100% Black Owned
We scout the finest black owned brands in makeup, skincare and hair.
Our team searches and reviews each brand with your needs in mind.
Cruelty Free Formulas
We don't partner with brands that cause harm to animals in anyway.
If you only have time for the basics, start with these two.
The perfect hair boost
Take natural hair from dry to luminous in minutes
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Tamika S - The Detox
"Got this in June. I loved it so much I had to get it again"
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Jessica M - Cranberry Cocktail Moisture Mist
"My hair is probably the driest I know but after a few uses I saw a remarkable difference"
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Samantha F - Uche Organics
"I'm surprised that this is so affordable for a product that really works. Like wow."
Are your products cruelty-free?
Who ships my order?
Do you ship internationally?
At the current moment we do not provide shipping internationally. This will not stay like this forever, though. We plan to expand our fulfillment capabilities to more countries globally
Are all brands featured on Karifbeauty.com Minority/Female Owned?
Not all product on Kar’if are black-owned, but these are only one or two brands until we have a better grip at sourcing. All have been tested to ensure they work well on black women + all women of color.
Where can I find your return policy?
How are products curated and sourced?
I have more questions!!